Most small business owners have given a Facebook giveaway a crack - it seems like such a great way to generate a buzz online. Offer something for free and in return gain a bunch of new followers - amazing!
Until it’s not amazing & Facebook responds by throttling your reach and you’re not sure what you did wrong.
Read MoreSo you’ve created a kick-ass content plan, but now you need to understand if it’s working…or not. Let’s determine if your current content is working, analyse the gaps, create new content from content you already have, and ensure you are posting to the right places.
Read MoreStop begging for sales on Facebook! Planning your social media content doesn't have to be complicated. Read about our five simple themes to help you easily build your content around your audience.
Read MoreThe latest in well-meaning but short-sighted (and slightly desperate) social media tactics, a comment pod is where a group of businesses join together and comment on each other's latest posts, usually organised via Facebook Messenger, in the misguided belief it will bump their content to the top of newsfeeds, and help grow their follower numbers.
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